Become Your Client’s Trusted Advisor

What if your most important clients saw you as more than a sales representative? What if they actively sought your advice, involved you in important business decisions, and viewed you as a valuable contributor to their success?

PROGRAM OVERVIEW

Becoming a trusted advisor requires a fundamental shift in how salespeople approach their most important customer relationships. This program explores the progression from providing excellent service to understanding customer needs, delivering business insights, and establishing the trust necessary to become a valued advisor. Participants examine the characteristics of trusted advisors and learn how to build the four essential components of trust: credibility, reliability, closeness, and client-centered orientation.

SKILL & OUTCOME DEVELOPMENT

Develop Long-Term Trusted Advisor Relationships

Deliver Meaningful Value and Sound Business Advice

Understand Clients' Business Challenges and Priorities

Build Trust and Credibility With Important Clients

TARGET AUDIENCE

Sales, Bus Dev Reps

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